You have to know your fan base……

Builders;

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Perhaps every vehicle has a socio-geographic location where it is a symbol of taste and good values…….

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While washing camping gear at our local 24 hour laundromat, in our tiny town in rural Florida, several of the establishments patrons complimented my truck , referred to as a “Square Body” colloquial parlance.

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Perhaps someone is driving a new Prius in Seattle traffic hoping that when they get to Starbucks the barista tells them it the nicest Prius she has seen in 10 minutes.

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Wewjr

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